Roland spent a decade in professional motorsport before Automotive H&EV, from Mercedes Supertrucks to F1 Systems Engineering for Giancarlo Fisichella's Ford Cosworth V10. Demonstrating a drive for business growth through the innovation of product and service solutions to meet user needs, from hands on data analytics in F1’s microwave telemetry to crash protection systems in MotoGP. The horizontal innovation of motorsport electronics to Superyachts of America’s cup and the translation of low cost lidar and radar sensor systems into autonomous rail applications.
Bridging engineering and business mindsets, with a B.Eng Hons 1st Motorsport Engineering and Design (University of Wales) and an Executive MBA (Cambridge University), he is passionate about innovation, new ideas that lead to commercial success.
Focusing on the drive for productivity and exports through leveraging the highly effective UK automotive innovation system.